The Story of Starting RSS

OUR NAMING STORY   Creativity. I loved the idea of doing crafts, or following directions to make something from scratch, but lets be honest- majority of my projects I attempt can probably be found on an episode of Nailed It or #pinterestfails.    What I have found is that I am not good at duplicating someone else's success. I have fallen in love with the process of creating from scratch. It is wild to think that it all starts with one ingredient, which leads to a recipe… then becoming a company in which the creativity you bring into it is...

Read more

OVERCOMING TO BECOMING  THE PERSON YOU WERE MEANT TO  BE   Looking back into starting Kelly Jean Snacks back in 2019, I am reminded how starting something new is not just about the “to-do” list, but it's also choosing a new identity, changing my mindset, and having new habits. If you've ever started a new workout routine, you know what I mean! The anticipation, excitement, negative self talk, and/or fear of not being able to do it. I used to think you could just ignore the negative thoughts/fears and just push through- which I suppose you can……. (🥴Im fine, everything's...

Read more

 3 THINGS WE LEARNED WORKING WITH A FOOD SCIENTIST (blog will be updated shortly with photos and are delayed due to technical issues) In Part 2, I told the story of the origin of the recipe for Kelly Jean Snacks and our flavor, Peanut Butter Chocolate Chip. In 2019, we had hired a food scientist to help us with the final formulation.  Insert from Part 2: We even hired food scientists to see if they could miraculously make this snack we envisioned. Unfortunately, the scientist route mostly cost us time and money. I will never forget getting samples of product from...

Read more

The Snack Recipe Story There are 2 types of people in this world: following the recipe, or just dumping ingredients in a bowl. The story of how the Kelly Jean Snack recipe came to be is a mix of both recipe and the curiosity to just dump in something new!  The Love of Creating I grew up on a ranch in northwest South Dakota, and as much as I loved working with animals, I was the first one to volunteer to head to the house to make lunch or sweet treats for everyone! I made chocolate chip cookies enough times...

Read more

a note from kelly:   At age 19, I felt like I was living some one else's story for my life. I was so sick, tired, and unsure what my future looked like while I was struggling with an autoimmune disease that I became passive and just let whatever come my way and I would handle it then. Being sick defined every detail of my life from work, relationships, and how I saw myself.    THEN- You get the call from the doctors that you are going to prep for a surgery that will define how you can live the...

Read more